Designing the first international flagship store from A–Z

Concept and design development
2D plan drawings
3D drawings and renderings
3D Virtual Reality tour
Technical drawings of all custom fittings for contractors
Supporting contractors during construction

Serving as a blueprint for their first of many international flagship stores, this one in Oslo marks the first time Les Deux have ventured beyond their native danish borders. Their dream is to establish a single brand store in each major city that helps to support more extensive collaborations and pop-ups with their partner department stores. And that's why Narrow Creative have partenered with the fast-moving danish brand  To help Les Deux realize their retail strategy. First off, we developed their new retail concept, and in this case in Oslo, we implemented it straight away. We provided a full-service spatial design package – fully responsible for developing and designing the +250m2 retail space.

Using premium materials like polished steel and brushed aluminum, which directly contrast against raw and unpolished concrete, we created a space that is rooted in the dualistic nature of Les Deux’s brand DNA and offers a harmonious and welcoming shopping universe for their Norwegian community.

We used clear international references to old industrial masters like the German Bauhaus movement while incorporating hints to the clean and clear lines seen in both Danish and Japanese architecture.